Infantino’s FIFA HQ sets the scene for latest Paddy Power social media jibe

Paddy Power has taken aim at FIFA and its President, Gianni Infantino, following a haphazard scheme to sell stakes in the World Cup. Often touted as the best in the business on marketing, the Flutter Entertainment-owned, UK-and-Ireland-focused operator has dropped yet another pretty entertaining post. It sees a member of the Paddy Power team placing […]

Sponsor Spotlight: Betting sponsors eye EFL Championship

Sports sponsorships in the global betting and gaming industry never sleep. This week alone has already produced some huge deals, which will be seen by millions of sports fans around the world. This edition of Sponsor Spotlight is our most packed yet, bringing you a full week of partnerships galore as operators across the world […]

ITV launches comparison app for horse racing punters

ITV has launched a new betting comparison app, ITV OddsFinder, designed to help horse racing punters compare live odds from multiple bookmakers. This comes after the TV network announced a planned expansion into gaming via the launch of a new brand, ITV Win, in December 2025, though this was quickly wound down by May 2026. […]

China analogy echoes 20 years of anti-monopoly rhetoric in Norway

SBC News’ Viktor Kayed takes a look at the debate around what will soon be Europe’s last state gambling monopoly in Norway. With Norway’s gambling monopoly facing mounting criticism over the last year, a comment by a Norwegian politician hints at a grudge spanning almost two decades. Norsk Tipping is on its way to becoming […]

Betfred to close a tenth of 1,200-strong retail portfolio

UK high-street betting giant Betfred is planning to close around one-in-10 of its betting shops as leadership cites difficult fiscal and regulatory conditions. The closures have been directly attributed to the increases in gambling taxes, among other economic conditions, by Jo Whittaker, Betfred’s Chief Executive Officer. As reported by Sky News, Betfred will close over […]